Luke has been touching up tech, and writing, for over a decade across FHM, Stuff, T3 and Shortlist to name a few. With an MA and NCTJs in journalism and an unquenchable love of gadgets, no tech ...

Adidas Ultraboost shoes are some of the most popular sneakers the 3 Stripes Brand makes, and they're on sale right now for a ...

Every brand has its franchise running shoe; the one shoe that’s so good it’s cultivated a cult-like following. Asics has the Gel-Kayano, Nike has the Pegasus, and for adidas, it’s the Ultraboost.

The Adidas Yeezy Boost 350 V2 was released in 2016 as the sixth collaborative project of Adidas and Kanye West. The V2 version of the actual Yeezy Boost 350 had a higher-cut and superimposed Primeknit ...

Back in 2012, if you asked anyone what the hottest sneaker brand in the world was and they didn’t immediately say Nike, you’d have thought they were either insane or lying. Nike's stiffest global ...

With 2015 irrevocably etched into the sneaker culture annals as the year of the adidas Boost, and with the German sports giant ready to churn out a host of new collaborations, unique product, archive ...

The Ultraboost series is Adidas' most successful running shoes franchise ever and with the new Ultraboost 21, Adidas has a shot at reimagining the original Ultraboost and delivering a bold new design ...

Our product picks are editor-tested, expert-approved. We may earn a commission through links on our site. Why Trust Us? ADIDAS’s BOOST MIDSOLE material is one of the most consequential innovations of ...

Earlier this week, Adidas surpassed Air Jordan as the number two sneaker brand in the United States. That's largely thanks to supercharged sales of classic styles like the Superstar and Stan Smith, ...

There is no time to rest in the business of clothing and equipping the sports world. As Under Armour prepares to launch a new ad campaign, as well as a new retail concept in Baltimore, Adidas is ...